Another picture of boxes. These are in our cellar at home so you get a little peak inside our collection. The boxes though won’t be going into our cellar we’ll be having a End Bin sale next week. Figuring out allocations is always hard but we usually do pretty well in selling just about everything with just a little left. It’s a hard thing to figure out but we have a few good brokers who are willing to wait for direct sales to end and then step in and take what ever is left over.
I try to leave just two cases of each wine. One for us that will go into our collection and personal cellar and one that will go into our library to replace any problem bottles that might be reported in the future. On a few occasions I’ve been down to just a few bottles we end up keeping but usually I can get us at least a case for our use.
When ordering season is over and we’re down to just a few cases of something I send a note to our storage facility to send everything they have left of that wine. I always say ‘everything’, because it’s a good way to match up inventory. It also cuts down on phone tag with the warehouse: “You said send 3 but there are only two here, what do we do?”. “Send everything.”
On some items we will have more than two cases left and when that happens I have a blow out sale. I’ll do that next week on a few items. I reduce prices 25-50% and we sell them off by the case, shipping included, first come first serve. We’ll have about 5 cases of Sessen to sell as well as two cases of Harvest Moon Special Reserve and two cases of Split Rail Syrah. Not a ton of stuff but great for bargain hunters. I’ll post the sales here and on Facebook. Usually the people on Facebook get the update faster so if you’re not a friend or fan there, do it now!
Stefania is working away in the office on offer letters for our Fall Release. Letter will start to go out on the 15th. We’re expecting that the wine we have available will sell out very quickly. It could be as fast as two weeks. I’ve just updated the Wine section of the site with details on the three wines being released.
Our 2011 Summer Futures email just went out. There are two new wines in this release. First up will be a new Syrah from the Split Rail vineyard in the Santa Cruz Mountains. This is a site we started working with in 2009 and it will replace the Eaglepoint Ranch bottling for us starting with this release.
We are also doing a special release of Cabernet Sauvignon from the Harvest Moon vineyard. We’ve used the Harvest Moon vineyard since 2006 as part of our Santa Cruz Mountains Cabernet Sauvignon. In 2008 we selected three special barrels that we bottled as a ‘Special Reserve’. Usually we think that the Harvest Moon wine benefits from the addition of other vineyards. For instance the Chaine d’Or vineyard brings structure and acidity. The Elandrich vineyard brought texture and red fruit. In 2008 though the vineyard was complete on its own. We don’t think this will be the only ‘Special Reserve’ we ever do, but it will be pretty rare. There were none in 2005,2006,2007,2009 or 2010.
We are also releasing the 2009 Haut Tubee. The general release will be this September and we will have complete details on the wines leading up to that.
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